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Businesses engaging in online marketing must develop comprehensive, culturally informed strategies to effectively target and engage with multicultural audiences.
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Reduce the risk associated with investing in new offerings with our MORE tool.
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Maximize the benefits of a well thought-out and executed marketing plan by integrating the components of marketing to deliver growth.
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Where should businesses focus resources to better serve their existing customers and to find new customers and new markets?
![integrated marketing](https://breakthroughgroup.com/wp-content/uploads/2019/05/integrated-marketing-cover-image-02-scaled-1-1024x683.jpg)
Marketing defines, develops, and delivers the entire business offering to the market. It’s the management process through which goods and services move from concept to the customer or end user.
![hands working together](https://breakthroughgroup.com/wp-content/uploads/2018/11/hands-working-together-e1542311794205-1024x683.jpg)
Demographics changes have transformed the U.S and revealed a big opportunity. The addressable multicultural market has expanded to include all the minorities who are now the majority.
![building value proposition](https://breakthroughgroup.com/wp-content/uploads/2019/03/building-value-proposition-e1552431066433-1024x684.jpg)
We have talked a lot about value propositions in the past, but what exactly is a value proposition, and how do you build your own?
![blue ocean red ocean](https://breakthroughgroup.com/wp-content/uploads/2019/01/blue-ocean-red-ocean-1024x585.jpg)
A primary tool of Blue Ocean is to create a strategy canvas that portrays the relative performance of the existing competitors vs. the offering characteristics provided to the market.
![marketing and innovation](https://breakthroughgroup.com/wp-content/uploads/2018/11/marketing-innovation-e1541810246205-1024x683.jpg)
Good marketing transforms intentions into actionable results. How is this done?
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How do you deal with the onslaught of generics now that your technology/innovation is maturing?
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Meet Jade™, our premier AI Assistant designed to empower your marketing strategies with unparalleled insights and automation. Discover how Jade can transform your marketing efforts and drive exceptional growth for your business.