Discover how DuPont’s shift to a market-driven model boosted growth, profitability, and customer satisfaction through customer-centric innovation and sustainability.
We used Hybrid VOC to help a client position, market, and price new products.
Breakthrough Marketing Technology was asked to recommend programs that will support the growth of New York City Black entrepreneurs and business owners.
We designed a direct-to-consumer quantitative study to test the market’s receptivity to a concept bath towel our client was developing.
We used our Breakthrough Toolkit to help our client determine market segments and market interest in their proposed new printer.
Our client used value-adding chain analysis to provide a grocery store chain with assurance that cantaloupes they purchased met their brand standard.
Using strategic development process that integrated visioning with value-adding chain analysis, our client transformed an inefficient supply situation into a streamlined new offering.
A new market entrant learned how to promote its new offering and where to focus its communications to reach receptive consumers.
One client used value-adding chain analysis to transform a production process into a safe and efficient new offering.
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