Breakthrough Marketing Technology

public utility fortnightly hackathon
Public Utilities Fortnightly met with Breakthrough to discuss Breakthrough's role in the AABE hackathon "Bridging Gaps Through Innovation."
good marketing
To rapidly grow a key business, you need to learn more about the market you are serving. You need market intelligence.
marketing and innovation
Good marketing transforms intentions into actionable results. How is this done?
This AABE Hackathon reaps the benefits of combining inclusion and cross-disciplinary thinking to develop innovative solutions for complex problems.
market-data
By combining qualitative and quantitative data, you gain human factor insights by bridging traditional market data information sources.
The traditional business hierarchy of business growth needs is actually a barrier to business growth. Businesses should be focusing on revenue growth, business model transformation, and brand.
driving toward the end user
Drive end user exploration. An end user-driven business thinks and acts differently than an asset-driven business, with a focus on the target market.
Amazon is smart, aggressive, fast, and can course correct without seeming to miss a beat. They seem to take the air out of the markets they target.
What people say is not necessarily what they do. Learn what’s behind your customers' interest or value for sustainability.
epson mind map team
Long-term growth requires a long-term perspective. How do you get the right level of insight about the industry and your best opportunities for the future?
25+
years of industry experience helping businesses transform

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