Breakthrough Marketing Technology

go-to-market
We conducted a Go-to-Market planning workshop to help our client identify core competencies and who might be their market segment.
blue ocean red ocean
A primary tool of Blue Ocean is to create a strategy canvas that portrays the relative performance of the existing competitors vs. the offering characteristics provided to the market.
stagnate or innovate buttons
It’s not news that innovation and new product offerings are the keys to growth for the most successful companies. But the road from concept to commercialization is fraught with risks.
consumers
The Brand Action Model™ is a sociological construct that provides a unique perspective on consumer relationships to brands.
public utility fortnightly hackathon
Public Utilities Fortnightly met with Breakthrough to discuss Breakthrough's role in the AABE hackathon "Bridging Gaps Through Innovation."
good marketing
To rapidly grow a key business, you need to learn more about the market you are serving. You need market intelligence.
marketing and innovation
Good marketing transforms intentions into actionable results. How is this done?
This AABE Hackathon reaps the benefits of combining inclusion and cross-disciplinary thinking to develop innovative solutions for complex problems.
market-data
By combining qualitative and quantitative data, you gain human factor insights by bridging traditional market data information sources.
The traditional business hierarchy of business growth needs is actually a barrier to business growth. Businesses should be focusing on revenue growth, business model transformation, and brand.
25+
years of industry experience helping businesses transform

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