- Insights
Social changes happen slowly; it has to happen to many individuals. Individual change, however, can happen more quickly—with the right motivation. Since each individual is different, social change requires lots of different motivations—inputs from influences or influencers with whom different individuals connect.
B2C companies focus more on content marketing, while B2B companies focus more on product or direct customer marketing. Should B2B companies adopt a B2B2C mindset?
What are you most uncertain about when you go to market? How do you deal with these uncertainties?
Maximize the benefits of a well thought-out and executed marketing plan by integrating the components of marketing to deliver growth.
Continuous intelligence is an implemented solution that continuously streams key information in an ongoing real-time fashion.
Artificial Intelligence-driven Business Intelligence is the practice of using machine algorithms to identify trends and insights in massive piles of data to make faster, competitive, value-added decisions in real time.
We have been working with clients to provide clarity on the differences between business intelligence and other research.
How does the small business simplify work processes without the advantages of a larger business?
How do I deal with the onslaught of generics now that my technology is maturing? This question weighs heavily on the minds of consumer marketers, but many B2B marketers don’t seem to connect with it until it is too late.
Most business leaders believe they must organize around functions. In doing so, they create silos that kill market innovation creativity.
25+
years of industry experience helping businesses transform
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- Jade™
Meet Jade™, our premier AI Assistant designed to empower your marketing strategies with unparalleled insights and automation. Discover how Jade can transform your marketing efforts and drive exceptional growth for your business.
