Segmentation is the most complex and potentially rewarding element of the marketing mix. Many businesses do not take advantage of the power it can bring.
Increase your business growth in 90 days with five steps that drive change.
“How does the market value our concept?" The Rapid Value Assessment process has grown over time to stay abreast of changing innovation needs.
Most companies have some variation of a generic Stage Gate New Development Process.
Accelerated Development requires an initial business case to be considered early in the process, which then becomes the basis for commitment
Develop a successful pricing strategy with an understanding of the market and the potential competitive situation for the business.
Do you value “price to value?” Better yet, do you even know the value of your Value Proposition?
Operationalize pricing: Identify the optimum price for your products today. Manage pricing policy for the long-term health of your business.
Take a deeper look at the pushbacks of implenting a pricing action and shred them using real Market Analytics from the customers our clients target.
A leading global printer manufacturer technology company commissioned Breakthrough Marketing Technology to conduct a brand attributes perception study.
25+
years of industry experience helping businesses transform
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