Pamela Roach

supply chain resilience
Supply chain resilience in chemical manufacturing depends as much on human behavior as on logistics. Learn how trust, reciprocity, and fairness shape supplier relationships during disruption.
volatile chemical markets
In volatile chemical markets, chemical manufacturing leaders face hidden cognitive biases that can stall innovation. Learn how behavioral economics can help executives make bold, strategic decisions under uncertainty.
behavioral economics in chemicals
Learn how behavioral economics shapes chemical product strategy, from segmentation and pricing to perceived value and B2B buyer influence.
Learn how neuroscience drives better chemical brand positioning by shaping R&D pitches, GTM strategies, and decision-making in B2B sales.
circular chemistry at scale
Discover how chemical manufacturers achieve circular chemistry at scale—transforming pilot successes into profitable, system-wide sustainability strategies.
circular chemistry infinite loop
Learn how value pricing helps circular chemistry succeed by connecting sustainable R&D with measurable, customer-perceived value.
chemical industry innovation lightbulb in storm
Discover how chemical industry innovation drives resilience and growth amid market uncertainty through technology and scenario planning.
chemical workforce upskilling
Apply neuroscience to chemical workforce upskilling to drive performance, adaptability, and learning in your technical teams.
Firefly marginal utility-driven strategy
Turn volatility into a competitive advantage with Marginal Utility-driven strategy. Learn how chemical leaders use marginal utility for agile supply chain decisions.
digital thread thinking
Discover how digital thread thinking unifies chemical R&D, operations, and go-to-market execution—accelerating innovation and increasing strategic impact.
25+
years of industry experience helping businesses transform

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