Read our insights into what drives business growth, innovation, and brand value. Learn how our solutions can help your business grow.
Business Development & Innovation Certificate Program
The key to business development is the right mindset, skillset and toolset. These Kent State University sessions address all three.
Integration of Education, Technology & Marketing
We created a mobile app to advance aspects of a university’s mission to increase the intimacy of its relationships with alumni, faculty and students.
Brand Action Model – BAM
The Brand Action Model is a sociological construct that provides a unique perspective on consumer relationships to brands.
Value Proposition in a Box
Learn how the Breakthrough Toolkit helped a Fortune 100 company develop a go-to-market strategy to grow their business.
Multicultural Positioning
A leading nonprofit sought to increase engagement with scientists of color in order to be more inclusive of a broader range of issues and perspectives.
Are You Asking Yourself, “Why Can’t We Grow Our Business?”
Businesses cannot separate the three drivers of growth—Leadership Mindset, Organizational Skillset, and Operational Toolset.
Class: Value-Based Pricing
Operationalize the value-based pricing concept into the thinking and behavior of your entire marketing and selling organization.
Growth or Stagnation – Innovation is the Answer
To be successful, a comprehensive, well-defined, continuous process is needed. Its starting point is an innovation or new product defined.
Building the Business Case for a New Product Launch
How does one determine the value the market has for a new product and the requirements necessary to establish market demand?
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