Read our insights into what drives business growth, innovation, and brand value. Learn how our solutions can help your business grow.
What People Do vs. What People Say
What people say is not necessarily what they do. Learn what’s behind your customers’ interest or value for sustainability.
Workshop: 4 Steps to Pricing to Value
Develop a successful pricing strategy with an understanding of the market and the potential competitive situation for the business.
Price to Value
Do you value “price to value?” Better yet, do you even know the value of your Value Proposition?
Operationalizing Pricing
Operationalize pricing: Identify the optimum price for your products today. Manage pricing policy for the long-term health of your business.
BIG: Breakthrough Insight Generation
Long-term growth requires a long-term perspective. How do you get the right level of insight about the industry and your best opportunities for the future?
The Shooting in Orlando – Why It Matters
We conducted a poll to compare attitudes and perceptions of the Pulse nightclub shooting in Orlando between generational cohorts.
Design Thinking
Design thinking is a route to innovative solutions. Move from the divergent creative ideas to the definitive and actionable.
Signals of Perceived Value
Our client wanted to test a potential new product that would offer their customers a single platform to process and distribute both audio and video signals. The client hoped to address some of the challenges their customers face.
Using VOC to Increase Revenue
Hear what the Content Marketing Manger at Xerox has to say about using VOC analytics to boost Xerox’s revenue 17% in the first year.
- Categories
- Jade™
Meet Jade™, our premier AI Assistant designed to empower your marketing strategies with unparalleled insights and automation. Discover how Jade can transform your marketing efforts and drive exceptional growth for your business.