Innovation Strategist and Design Researcher who strongly believes in the power of solid research and visual design
Gladys Rosa-Mendoza has helped companies from the Tribune Companies, AT&T, McDonald’s and Facebook/Meta shape their future landscape by taking the research from just abstract numbers to involving company stakeholders in the world of their customers. She lives to understand users and to design beautiful and useful experiences, services and products, and has a thorough understanding of the value visual storytelling has to building a brand within a business and consumer context.
She is also an educational product developer that has created over 400 products for the top 3 educational publishers and has authored her own award-winning series of children’s books for the pre-kindergarten dual language market.
Recent Posts by Gladys Rosa-Mendoza

Prototyping Culture: A New Approach to Organizational Change
Learn how design thinking and rapid prototyping can help organizations shift culture, test ideas, and accelerate meaningful change.

Why Customer Experience Isn’t One Team’s Job
Discover how to break down silos and build cross-functional accountability to drive meaningful, enterprise-wide CX transformation.

Closing the Gap Between Feedback and Action
Explore why customer feedback often stalls, and how organizations can turn insight into meaningful, measurable change.