Innovation Strategist and Design Researcher who strongly believes in the power of solid research and visual design
Gladys Rosa-Mendoza has helped companies from the Tribune Companies, AT&T, McDonald’s and Facebook/Meta shape their future landscape by taking the research from just abstract numbers to involving company stakeholders in the world of their customers. She lives to understand users and to design beautiful and useful experiences, services and products, and has a thorough understanding of the value visual storytelling has to building a brand within a business and consumer context.
She is also an educational product developer that has created over 400 products for the top 3 educational publishers and has authored her own award-winning series of children’s books for the pre-kindergarten dual language market.
Recent Posts by Gladys Rosa-Mendoza
Neuroscience Strategies for Effective Visual Storytelling in B2B
Explore neuroscience strategies in B2B visual storytelling to capture attention, build trust, and simplify complex concepts for decision-makers.
Creating a Powerful Customer Experience with Visual Storytelling
Visual storytelling in B2B simplifies complex ideas, enhances customer engagement, builds trust, and drives long-term business success.
The Importance of Visual Storytelling in B2B Marketing
Visual storytelling in B2B marketing simplifies complexity, engages audiences, and drives informed decision-making.